Northern Advocate
  • Northern Advocate home
  • Latest news
  • Business
  • Opinion
  • Lifestyle
  • Sport
  • Property
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Business
  • Opinion
  • Lifestyle
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
  • Sport
  • Property
    • All Property
    • Residential property listings

Locations

  • Far North
  • Kaitaia
  • Kaikohe
  • Bay of Islands
  • Whangārei
  • Kaipara
  • Mangawhai
  • Dargaville

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Kaitaia
  • Whangārei
  • Dargaville

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Northern Advocate

Editorial: Regions shouldn't miss out on Bill

By Craig Cooper
Editor·Northern Advocate·
5 Nov, 2015 08:28 PM2 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

RWC CEO Martin Snedden, a former Black Cap. Photo / Jason Oxenham.

RWC CEO Martin Snedden, a former Black Cap. Photo / Jason Oxenham.

In 2011 I sat amongst 20,000 + people with pride, watching two rugby teams I wouldn't have got out of bed at 4am to watch on television. Twice, thousands of Northlanders did this during the 2011 Rugby World Cup.

Those games were more than just rugby matches - they were occasions.

Before the 2011 RWC, I listened intently to RWC CEO Martin Snedden, a former Black Cap who ran in and delivered several line and length, straight down the middle sound bites at a newspaper conference.

This was our RWC he stressed, and he urged us to not only enjoy the prolonged moment ourselves, but share the love with our visitors.

Northland embraced this challenge. We Painted The Town Red, because red was the colour of the three teams playing in Whangarei. Canada, Japan and Tonga.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The RWC was a success. Lots of planning beforehand contributed to this.

So what happened after, to say thanks to the regional supporters? Initially not much.

And then the New Zealand Rugby Union organised the Great Rugby Road trip in February, four months later.

Advertisement
Advertise with NZME.

2015, and the ABs have done it again.

The cup is home, but unless you made the pilgrimage to Auckland this week, you are not going to see it, or the victorious players.

This time, given the historic nature of back to back wins, I wonder if we could strike while the victory iron is hot, rather than luke warm.

The trophy - nicknamed Bill after rugby 'inventor' William Webb Ellis - and the players may as well still be in England.

Discover more

Editorial: Where are local workers?

22 Oct 08:54 PM

Editorial: You may be better off on the dole

27 Oct 08:00 PM

Editorial: Brain donor decision a legacy to admire

01 Nov 08:00 PM

Editorial: Kind act needs to be put into context

04 Nov 08:00 PM

Twice in a row is historic. A tour sooner rather than later would be a nice acknowledgement of grass roots support.

After all, without us, the NZRU would have very little - we are the people that provide everything from future All Blacks to the oranges at halftime on our local rugby fields.

We've had Bring Back Buck. NZRU, please, Bring us Bill.

Save

    Share this article

Latest from Northern Advocate

Northern Advocate

Three bidders confirmed for Northland Expressway PPP

21 Jun 05:00 PM
Northern Advocate

'I wouldn't wish it on anyone': Why are victims having to wait until 2027 for justice?

21 Jun 01:00 AM
Premium
Opinion

Opinion: Endless tourist tours are our modern purgatory

20 Jun 05:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Northern Advocate

Three bidders confirmed for Northland Expressway PPP

Three bidders confirmed for Northland Expressway PPP

21 Jun 05:00 PM

Initial construction work on the next section is set to begin by the end of next year.

'I wouldn't wish it on anyone': Why are victims having to wait until 2027 for justice?

'I wouldn't wish it on anyone': Why are victims having to wait until 2027 for justice?

21 Jun 01:00 AM
Premium
Opinion: Endless tourist tours are our modern purgatory

Opinion: Endless tourist tours are our modern purgatory

20 Jun 05:00 PM
Why kiwi deaths on roads highlight a conservation success story

Why kiwi deaths on roads highlight a conservation success story

20 Jun 02:00 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • The Northern Advocate e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Northern Advocate
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The Northern Advocate
  • The New Zealand Herald
  • The Northland Age
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP