Legendary New Zealand artist Dick Frizzell has launched his new collection of Frizzell Wines just in time for summer following the success of the inaugural range last year.
This new collection, produced by award-winning winemaker Rod McDonald, includes a 2010 Marlborough sauvignon blanc, a 2008 Hawkes Bay chardonnay and a 2009
Central Otago pinot noir, all retaining the unique Dick Frizzell-designed label art.
"I'm thrilled with how well our wines have been received since we launched 18 months ago, and expanding our range was a natural next step," Frizzell says.
"When we started out on this adventure, we wanted to make a real contribution to the New Zealand wine scene, and we hope people enjoy the new range as much as we have enjoyed developing it."
In addition to the new releases, Frizzell has launched a limited-edition reserve range.
"It's very important to me that it's not just about having a unique label on a bottle but the quality of the wine has to be exceptional, too," he says.
"I've been lucky enough to work with such a strong team who are all about keeping standards high and as a result our business has gone from strength to strength."
The packaging of the reserve range cleverly resembles a restaurant "reserved" sign - or a Toblerone on steroids, depending on your point of view. Either way, it's "eye-catching as!", according to my 10-year-old daughter. Visit www.frizzellwines.co.nz for more info.