Men throughout the Bay of Plenty will make a stand of support of White Ribbon Day today, which will be marked with am annual tug-o-war competition in Tauranga.
White Ribbon Day is the United Nations International Day for the elimination of violence against women and the wearing of a white ribbon has been adopted as the international symbol of opposition to such violence.
Prevention manager for the Bay of Plenty district, police Inspector Scott Fraser, said: "Family violence remains a daily priority for police, but we know that incidents still go unreported and White Ribbon Day is the valuable opportunity to remind people of the importance of taking a stand.
"For us to effectively help victims, prevent violence and hold offenders to account, we need family, friends and the wider community to speak out.
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"We encourage everyone to join in the conversation about family violence, recognise the behaviours that might indicate someone is suffering at the hands of violence and then act by seeking help for victims.
"With this united approach we will teach our future generations that violence and abuse of any kind is not acceptable."
The community can also join police at a variety of White Ribbon events around the district, including a convoy of motocyclists descending on Fraser Cove for a community event and tug-of-war competition which is in its 5th year.
Among the activities will be live performances, a kids' fun zone, barbecue, prizes and giveaways.
- If you or someone you know are in immediate danger call 111.
- Women's Refuge Crisis Line also offers a 24hr helpline service on 0800 REFUGE.
- For more information about where to get help and how you can help if you know someone affected by family violence go to www.areyouok.org.nz or call 0800 456 450.