Ngati and Sparke said they had invested in the industry to cater for the huge demand from people wanting to quit smoking and customers who wanted another alternative.
"We have targeted our business at the average smoker needing help to do so," they said.
Ngati said while there were other similar businesses along Cameron Rd, they had no doubt their Tauranga store would be successful.
"We would have opened our first store in Tauranga but had difficulty finding a suitable affordable site and when this lease came free we jumped at the chance," Sparke said.
Ngati said some people may be feeling less confident in the region's prospects but he put that down to a bit of unease about the new Government.