This is especially the case with daredevil selfies, as have featured in news reports recently.
Pictures of three youths taking selfies atop an 18-storey building in central Auckland have sparked safety concerns and accusations that property owners aren't doing enough to restrict access to high-risk areas.
Those accusers have a point in as far as it's a good idea to restrict that access - but idiots looking for a thrill must bear the bulk of the responsibilities for their actions.
Of course a teeny bit of that responsibility should also fall on the shoulders of each idiot's audience, who lap up and encourage the risky behaviour.
Meanwhile, most of us are happy either not taking photos of ourselves (or leaving it to the experts), or doing so on solid ground, or, in the case of my poorly framed selfie (above) on a perfectly safe swing bridge above the Waikato River in the middle of nowhere. Look - I was there!
-Kim Gillespie is editor of Rotorua's Daily Post.