She added that, so far as the organisers knew, this was the first Startup Weekend to have an elected politician participate.
"You really get the help and knowledge you need to start a business from this event," said Ms Hyboud-Peron, who took part in and was on the winning team at last year's event. "You can take action, actually do something real to demonstrate how you think we can solve local problems."
Tina Jennen, Tauranga business woman and national facilitator for the Startup Weekend not-for-profit organisation, said it was a bonus that Cr Cowley was taking part.
"It's an important step in creating a more vibrant and collaborative local economy to have a councillor commit his personal time to understand first-hand what a business can achieve in a short time frame, to meet and work with local people with ideas that could solve local problems and go global," said Ms Jennen.
Cr Cowley said he had been given a copy of Eric Ries' best-selling business book The Lean Startup by a member of Tauranga's entrepreneurial community last year, and had been looking forward to practising its knowledge and methodologies in a hands-on environment.
"I'm looking forward to entering my first Startup Weekend," he said. "It's not just for business owners, as anyone can learn to think like an entrepreneur."