Bay of Plenty Times
  • Bay of Plenty Times home
  • Latest news
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Sport
  • Video
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
  • Sport

Locations

  • Coromandel & Hauraki
  • Katikati
  • Tauranga
  • Mount Maunganui
  • Pāpāmoa
  • Te Puke
  • Whakatāne
  • Rotorua

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • Thames
  • Tauranga
  • Whakatāne
  • Rotorua

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Bay of Plenty Times

Coromandel’s working population likely to shrink without targeted intervention

Al Williams
By Al Williams
Open Justice reporter·Waikato Herald·
24 Aug, 2024 02:00 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Whangamatā is one of several settlements in the Coromandel where populations are ageing, and population growth is slow. Photo / The Coromandel

Whangamatā is one of several settlements in the Coromandel where populations are ageing, and population growth is slow. Photo / The Coromandel

Coromandel’s workforce is likely to shrink without targeted intervention, says a report produced by the Thames-Coromandel District Council.

The 30-page workforce baseline report titled Understanding our Workforce Thames-Coromandel District was prepared by the council alongside central government agencies as part of the district’s cyclone recovery programme.

The report found the workforce without intervention would become older and potentially smaller, reflective of slow population growth, a higher proportion of those aged over 65, and fewer young people in the community.

The Coromandel’s population growth was driven by older migrants and was projected to slow down.

The district would be reliant on attracting talent for highly skilled jobs while also drawing from local students engaged in industry training.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Workforce development initiatives would be most effective if location, flexible working arrangements and skills development were well thought out.

More than half of school leavers were not continuing to higher education, and 12% of students were leaving school with no qualifications.

About 260 students left school each year, about 35 with no qualifications, and a year after leaving school, over half of all leavers were not enrolled in further public, tertiary or industry training.

Advertisement
Advertise with NZME.

It was recommended it could be worth exploring where school leavers ended up, and if they found jobs easily, if they pursued further education in later years, the outcomes of current interventions developed to prevent students leaving school without qualifications, and how effective initiatives could be built on.

It was also asked what opportunities and barriers existed in attracting students back to the district post-studies, after they had attended tertiary education provision outside the district, and what additional local skills development and educational provisions could be provided.

Flexible working arrangements appeared to matter and further exploration was needed on the value people placed on the ability to have part and fulltime work opportunities that reflected their lifestyles.

Tailored workforce initiatives and policies that reflected generational and cultural differences mattered as a younger, more diverse population was set to enter the workforce, while those aged over 65 years continued to work beyond “retirement age”.

Thames-Coromandel Mayor Len Salt said the report provided an extremely timely and accurate picture of the working population.

“We can see at a glance the opportunities to attract new talent to our district, such as investment in housing and our key industries, and also where we can grow our workforce from those who are already here and looking for work.”

Salt said it also showed the workforce could grow from existing unemployed, or underemployed, groups.

“We know there are around 300 young people living here, for example, who could be brought into work if we can help them with the right local training and education.

“We should also be thinking about how to support our workers who are over-65 and want to continue working.”

There were 10,400 residents employed in the district, one-third of the resident adult population.

Advertisement
Advertise with NZME.

Construction, retail, accommodation and food services employed the largest proportion while 40% of jobs were classed as low-skilled, with a similar number (35%) being identified as highly skilled.

Almost a quarter, around 3000 jobs, were in knowledge intensive industries like education, healthcare, local government and engineering.

There were 540 apprentices and 440 trainees with around 130 students signing up for apprenticeships each year, with the same number becoming trainees.

There were 13,900 jobs filled in the district by people living in and outside the area, part-time employees numbered about 3000, mainly women (70%) with more 65-year-olds in part-time work than fulltime work.

About 30% of the workforce was self-employed - almost double the national self-employment rates.

An estimated 8000 people aged 15 to 64 were not working, some not in the labour force, studying, caring for dependants, retired or medically unable to work.

Advertisement
Advertise with NZME.

Between 300 and 700 people were seeking work at any one time while 660 were receiving jobseeker work ready support.

The report said further workforce growth required attracting more young people and families to the district, and strengthening key industries, like aquaculture, which created career prospects for workers.

Salt said maintaining, let alone growing the workforce, was highly reliant on the district’s ability to attract workers, which underscored the need for investment in good housing and access to services like health and education.

He said the data and insights from the report would help Government agencies collaborate more effectively, to help prioritise investment and inform council projects and partnerships to strengthen workforce development and future growth.

“What we’ve learned from Cyclone Gabrielle is that by working together as a team and with others we can have a stronger voice and collective impact.”


Advertisement
Advertise with NZME.


Save

    Share this article

Latest from Bay of Plenty Times

Bay of Plenty Times

Bunnings' $53m Tauranga store set to open

16 Jun 03:00 AM
Bay of Plenty Times

BoP dairy targeted by armed robbers

16 Jun 01:00 AM
Bay of Plenty Times

'Quite fun': Hamish's quail egg business takes flight

16 Jun 12:09 AM

The woman behind NZ’s first PAK’nSAVE

sponsored
Advertisement
Advertise with NZME.

Latest from Bay of Plenty Times

Bunnings' $53m Tauranga store set to open

Bunnings' $53m Tauranga store set to open

16 Jun 03:00 AM

The 4300sq m store includes an outdoor nursery and 80 parking spaces.

BoP dairy targeted by armed robbers

BoP dairy targeted by armed robbers

16 Jun 01:00 AM
'Quite fun': Hamish's quail egg business takes flight

'Quite fun': Hamish's quail egg business takes flight

16 Jun 12:09 AM
Premium
Comvita forecasts another annual loss

Comvita forecasts another annual loss

15 Jun 11:39 PM
How one volunteer makes people feel seen
sponsored

How one volunteer makes people feel seen

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Bay of Plenty Times e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Bay of Plenty Times
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Bay of Plenty Times
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP