And why shouldn't they? The English fans will be gleefully expecting it as much as the Kiwis, but if Daily Telegraph chief sports writer Oliver Brown has his way, the pre-match haka would be a thing of the past, a relic alongside leather rugby balls and four-point tries.
In a raging column, Brown says the haka is scarcely more than a circus display.
He complains that the haka is "hidebound by political correctness, such is the terror at executive level of offending the world's No 1 side".
Maybe there's an element of that, or maybe it's just that there's nothing wrong with the pre-match haka and complaints are misguided.
Brown's complaints that the haka is a declaration of war, a threat and a call to arms takes the whole thing too seriously.
Mate, it's not an actual war dance.
Yes, the haka is a challenge to worthy opponents, a fine tradition in many New Zealand sporting circles, but it has also become an essential part of the entertaining spectacle that is an All Blacks match.
I can understand opposing teams getting worked up because the All Blacks are allowed this highly motivating, emotional, passion-building outlet immediately prior to kick-off, but to attack it as a circus display is to do a disservice to the thousands and thousands of fans who do appreciate its power, no matter who they support.
Read Brown's column here.
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