Greedy businesses looking to make a quick buck from opportunities presented by the Rugby World Cup are being watched closely, the Commerce Commission has warned.
The government regulator has announced a campaign targeting businesses whose behaviour could fall foul of the Commerce, Fair Trading and Consumer Finance Acts, and said it
wouldn't hesitate to take action against anyone who breached the law.
The project will also educate consumers, in particular overseas visitors coming to New Zealand during the Rugby World Cup, about their rights, the commission said.
"The Rugby World Cup presents an excellent opportunity for New Zealand businesses to reap the benefits of the influx of visitors. But if businesses ignore or flout competition and consumer laws they will not only harm consumers and other businesses that are playing by the rules.
"They will potentially damage the nation's reputation," general manager of enforcement for the Commerce Commission, Kate Morrison.
As of last month 15 complaints had been lodged with the commission accusing businesses of dodgy business practice in industries related to the Rugby World Cup.
Legislation introduced last year has provided for big fines and penalties for businesses who claim to be part of the world cup when they are not.
