Social media users are lashing out at Jetstar Australia after a family was kicked off a flight from Bali to Adelaide - but the airline is standing by its decision.

In a video posted to Facebook by Vincent Bamforth who was on flight JQ128 on January 10, the family can be seen packing up their belongings while two Jetstar Australia crew members watch on.

The family is then seen being escorted off the flight.

To date the Facebook post has received over 100 shares and almost 300 comments.

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Jetstar Australia has stood by its decision to remove the family from the flight, saying they refused to take their allocated seats.

"We had customers board a flight from Bali to Adelaide overnight who had taken other passengers' seats and refused to move to their allocated seats," a Jetstar Australia spokesperson told News Corp.

"The passengers refused to follow numerous requests from our crew so the captain decided that they would not travel on that flight.

"Like all airlines, our customers are allocated specific seats and we can't have a situation where passengers sit wherever they like. This causes disruptions to other customers and delays the flight departing."

The spokesperson said the family was rebooked to travel on a later service.

"Passengers must be seated in their own allocated seats according to the flight manifest for take-off and landing," the spokesperson said.

A family is removed from a Jetstar flight to Adelaide. Photo / Vincent Bamforth
A family is removed from a Jetstar flight to Adelaide. Photo / Vincent Bamforth

But Elena Della Foresta Scamoni, who said she was on that flight, commented on the Facebook video to say the crew overreacted.

"I was on that flight and the flight attendant overreacted," she wrote.

"They didn't refuse to sit like Jetstar say they just questioned why the seats were the way they were and they couldn't sit alongside their family.

"The young flight attendant overreacted no one was rude to her they merely discussed this between each other and I heard them say it's not the attendants fault no one was blaming her, Jetstar didn't even let the 2 families explain the story, the families were shocked the attendant was upset.

"To kick two families off with young children was disgusting and completely unnecessary they were no way abusive or rude, Jetstar should be ashamed of themselves for doing such a thing to families with young children it was completely out of line ... if the air hostess can't handle being questioned then she's in the wrong industry she ruined everyone's flight delaying us all for no reason ... my son actually cried he wanted to sleep but said he was scared the lady (flight attendant) might tell him off!"