Four people are receiving medical attention after a serious crash near Rotorua.
Two-car crash happened at about 3pm on State Highway 33 in Okere Falls, between Tauranga and Rotorua.
A police spokeswoman confirmed police are at the scene and that State Highway 33 is blocked.
Diversions are being put in place.
Police advise motorists travelling between Tauranga and Rotorua to use State Highway 36 until the crash is cleared.
A St John's ambulance spokeswoman said there are multiple resources at the scene attending to multiple injuries.