With semi-autonomous cars such as the Mercedes-Benz S-Class already on our roads and Google trialling its self-drive vehicle, other manufacturers are developing self-learning cars.
Researchers at Jaguar Land Rover are designing a vehicle that will offer personalised driving and help prevent accidents by reducing driver distraction.
Using artificial intelligence techniques, Jaguar Land Rover's self-learning car will offer a comprehensive array of services to the driver, courtesy of a new learning algorithm that recognises who is in the car and learns their preferences and driving style.
The software then applies this learning by using a range of variables including your calendar, the time, traffic conditions and the weather to predict driver behaviour and take over many of the daily driving chores, allowing the driver to concentrate on the road.
Dr Wolfgang Epple, director of technology for Jaguar Land Rover, says: "The aim of our self-learning technology is to minimise driver distraction, which will help reduce the risk of accidents. Presenting the driver with information just at the right time while driving will reduce both cognitive distraction and the need for the driver to look away from the road to scroll through phone lists, or adjust mirrors, temperature or seat functions. Until now most self-learning car research has only focused on traffic or navigation prediction.
"We want to take this a significant step further and our new learning algorithm means information learned about you will deliver a completely personalised driving experience and enhance driving pleasure."
The intelligent car will recognise the driver by the smartphone or other device in his pocket and by the time he has opened the car door the mirrors, steering wheel and seat settings will all be adjusted.
The cabin will be pre-set to the desired temperature - and be intelligent enough to change it if it is raining.
Through the "Smart Assistant" the car will review your schedule for the day and intelligently pre-set the navigation depending on traffic conditions to avoid congestion. The self-learning car will know if you are going to the gym, and will have learned that you prefer a certain temperature on the way there to warm up and a different temperature to cool down on your way home.
If you are taking the children to school the car will recognise every passenger and offer each their own preferred infotainment options, and the Smart Assistant will remind you before you leave the house - by sending a note to your smartphone - to collect your children's gear if it's a sports day.
If you usually make a phone call at a certain time or on a particular journey, the car will predict this and will offer to make the call. If you are going to be late for your next appointment, the car will offer to email or call ahead.
The self-learning car will also be able to learn an individual's driving style in a range of traffic conditions and on different types of road. When the driver activates "Auto Adaptive Cruise Control" the car will be able to apply these learned distance settings and acceleration profiles to automated cruise control.
"By developing a learning function for Adaptive Cruise Control, it is technology concepts like the self-learning car that will ensure any future intelligent car remains fun and rewarding to drive as we move closer to more autonomous driving over the next 10 years," Epple says. "This is important because in the future customers will still want an emotional connection and a thrilling drive - with the ability to drive autonomously when required."
The personalised experience would not be limited to the car owned by the driver. If you hire an intelligent Jaguar or Land Rover in the future the car will recognise the driver and passengers and offer them the same preferences learned by their vehicle at home.
Even passengers get special treatment
Vehicle Personalisation: Climate, seat, steering wheel, mirrors and infotainment settings.
Destination Prediction: Automatic destination entry to navigation system based on historical usage.
Fuel Assist: Suggests fuel stations which have the driver's preferred brand and location, based on historical usage. The car will let you know if you have enough fuel before long journeys the day earlier.
Predictive Phone Call: Predicts who you are likely to call in a certain situation.
Passenger Awareness: Will activate passenger infotainment settings and personal climate zones.
Intelligent Notifications: Based on traffic situation, the car can alert people that you will be late or provide relevant contextual updates such as flight delays on your drive to the airport.
Auto Adaptive Cruise Control: When AACC is activated, the car applies the distance setting and acceleration profile it has learned when the driver is driving the vehicle.