Lara Bingle's brand denies bikini bungle

Kim Kardashian wears Lisa Marie Fernandez Spring/Summer 2012, Lara Bingle wears Cotton On July 2013. Photo / Lisa Marie Fernandez
Kim Kardashian wears Lisa Marie Fernandez Spring/Summer 2012, Lara Bingle wears Cotton On July 2013. Photo / Lisa Marie Fernandez

Lara Bingle has come under fire for copying designs in her new swimsuit range for Cotton On Body, but the brand are standing by the Aussie bikini babe.

Swimsuit designer Lisa Marie Fernandez has publicly accused the model of copying her label's signature style for her Lara Bingle For Cotton On Body range.

Read more: Lara Bingle tangled in new bikini bungle

Fernandez, whose distinctive swimsuits are made of neoprene and feature zips has also called out other swimwear labels for "shamelessly copying [her] product".

Bikini beauty, Lara Bingle. Photo / Cotton On
Bikini beauty, Lara Bingle. Photo / Cotton On

The designer, whose wares have been worn by celebrities including Rihanna and Olivia Palermo, told the Daily Telegraph that while she had once befriended Bingle, she would soon be taking up the issue with Cotton On.

"I haven't spoken to Lara since her collection has come out ... I was planning on seeing her and bringing it up," she revealed.

"I don't know how much power she has with a big company like Cotton On (Clothing)."

While Lisa Marie's zip-front swimsuit retails for around $330, Lara's one-piece costs just $29.

A source close to Bingle told the Mail Online that Fernandez' accusations are "just a grab for attention".

A representative for Bingle had no comment when contacted by the Mail Online.

A spokesperson for Cotton On said they hadn't received any communication from Lisa Marie Fernandez.

"Ms Fernandez has not contacted the Cotton On Group to explain her concerns," the spokesperson said.

"If Ms Fernandez chooses to progress this matter, Cotton On will vigorously defend the proceedings and it will enforce its right to protect its reputation and the integrity of the Cotton On Group's experienced in-house design teams."

Fernandez says she'll be taking up the issue Cotton On as well as other swimsuit labels this week.

Lara's next project is an underwear collection launching in March.

Check out the questionable designs for yourself. The images below were sent to the Herald Online from the executive assistant at Lisa Marie Fernandez:

- DAILY MAIL

© Copyright 2014, APN New Zealand Limited

Assembled by: (static) on red akl_a5 at 30 Aug 2014 00:41:06 Processing Time: 602ms