The Movember Foundation New Zealand has announced the launch of Mo Masters, a new initiative that aims to get men active and talking with their mates over a round of golf.

Mo Masters is a series of golf tournaments taking place throughout New Zealand. The Movember Foundation is calling Kiwis to get behind the cause and support men's health by registering a team of three and take part in an upcoming game.

"So many Kiwi's enjoy a round of golf but often find an excuse not to play. Mo Masters is about being the reason to get in touch with your mates, connect over an enjoyable afternoon on the golf course while being involved in a series designed to support men in New Zealand," said Robert Dunne, NZ country manager for the Movember Foundation.

"When it comes to their health, too many men don't talk, don't take action and die too young. There is no better platform than golf to get Kiwi men physically active, socially connected and talking about their health."

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Currently emphasis around men's health falls within the one month per year with Movember.

Mo Masters aims to shift the focus, thrusting it into the spotlight and creating ongoing conversations and opportunities that address the biggest health issues faced by males in today' society.

New Zealand professional golfer Mark Brown has joined the campaign as the official Mo Masters Ambassador and will be at next week's launch event at Akarana Golf Course.

"I am really excited to help launch the Mo Masters in New Zealand. I have had some of my best memories playing golf and believe that the on the golf course with your mates is the perfect place to promote men's health"

Joining Brown and playing in the first tournament will be Movember Ambassador Jay Reeve, pro golfers Harry Bateman and Brad Shilton, former sports commentator John McBeth and the boys from Short & Wide.

Each tournament will include a complimentary BBQ on course, beverages in the clubrooms along with some competitive on-course activities including long drive, closest to the pin, pro challenge and the hype hole with prizes to be won.

Regional tournaments will be held throughout the country until April 2018. The winning team of each event, along with their club professional, PGA representative or top club player will be invited to compete in the finals for the title of the Mo Masters Champion Team.

The Hawke's Bay Mo Masters Tournament will be at Hawke's Bay Golf Club on Friday, November 24. To register to participate, go to nz.movember.com/get-involved/mo-masters

The Movember Foundation is the leading men's health charity, funding more than 1,200 projects in 21 countries worldwide. It has raised hundreds of millions for men's health programs focused on prostate cancer, testicular cancer, mental health and suicide prevention. For more information and to help change the face of men's health, visit Movember.com.