A group of students are using well known national and international celebrities to entice locals along to the Havelock North Spring Fair this month.
Havelock North High School pupils, including head girl Caitlin King, came up with the cunning ploy to get more young people excited about the annual event.
"I thought it would be great to get some celebrities involved, and the 'selfie' seems to be taking over the world so I suggested we get famous people to take a selfie video saying they will be at the fair," Miss King said.
Among the well known faces is Cameron Jones from Shortland Street, a former Havelock North High School old boy, who posed the question: "are you going to the Havelock North Fair?"
Other identities included Jamie Fitzgerald of TV ONE's First Crossings series, who recently visited the school to speak about his adventures.