NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Budget 2025
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Companies / Agribusiness

Refining the essence of NZ forests

By Sally Rae
Otago Daily Times·
15 Nov, 2015 08:40 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Paul Greaves (left), with son Jared Greaves and Steve Johnson are turning Douglas fir into essential oils. Photo / Sally Rae

Paul Greaves (left), with son Jared Greaves and Steve Johnson are turning Douglas fir into essential oils. Photo / Sally Rae

When Paul Greaves suffered a brain stem stroke back in 2012, it forced some major changes in his life.

Not only did he have to learn to walk again but, after more than four decades working in the forestry industry, he found he could no longer handle the high pressure of his job.

But a passion for the industry remained and, when he met Michael Sly, now a director of Wilding and Co, and Mathurin Molgat, and they talked about wanting to turn Douglas fir into essential oil, his interest was aroused.

Greaves had been thinking about such a thing for about eight years but did not have any knowledge of the market.

Now Greaves and his ForestPlus Oils team are working with Wilding and Co to produce oil for Utah-based DoTerra, the world's largest essential oil reseller, and sending oil to the United States every two weeks.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

New Zealand Douglas fir oil was launched to 40,000 delegates and an online audience of two million at a convention in Salt Lake City in September, after Wilding and Co signed a multimillion-dollar global deal to supply DoTerra for the next four years.

Designing a still to carry out the vacuum distillation of the tree parts to produce the required oils was a new experience and Greaves enlisted some advice from his brother.

The still was designed by Greaves and fabricated by Paynes Aluminium in Mosgiel. Following his stroke, he found he could only focus on a single element, so he focused on building each part of the still, rather than its entirety.

Advertisement
Advertise with NZME.

He realised manpower was needed and he brought his son Jared Greaves and another forestry industry stalwart, Steve Johnson, on board. Meetings were held with forestry companies who were supportive.

It was not until Greaves went to Utah and saw what DoTerra was doing that he realised the concept had a lot of merit.

Up until then it had been "wilding story'', which he likened to a small backyard operation producing the likes of lavender oil.

When he saw the enormity of the DoTerra business, he realised they had "something''.
Since then, he and his son and Johnson had been working hard and developing the still, which has been share-funded by Wilding and Co and ForestPlus Oils.

Discover more

New Zealand

Crushed between two trees

11 Nov 09:57 PM
Employment

Forestry death: Coroner's findings angers family

13 Nov 05:42 AM
New Zealand

Refining essence of NZ forests

16 Nov 02:00 AM

The mobile still, which is based in a shed near Beaumont, produces about 55 litres of oil a week and it has been a steep learning curve for all concerned.

It has been running since about mid-July, working 22 hours a day and, while there were some teething problems, much had been learned.

Initially, Douglas fir wildings were used. Now, material was being sourced from plantation forests through various forestry companies.

Greaves was keen to hear from farmers with Douglas fir stands, who might have branches coming over fences that they wanted dealt with, within about a 35km radius of Beaumont.

About three days of tip-cutting provided enough material to run the still for five days.

Ernslaw One had given the team access to two forestry blocks at Dipton and they were considering shifting the still to Southland for a month.

Advertisement
Advertise with NZME.

The still was trailer-mounted and designed to be robust enough to go anywhere. It could be copied in other regions.

While forestry was traditionally used for timber, the team was using waste to create a business and employment. It was "thinking outside the square using a resource that usually goes to rot,'' Johnson said.

The operation was not restricted to one species. DoTerra was interested in another two and other companies had expressed interest in using the stills. Other species had been tried, including macrocarpa, larch, Pinus contorta, manuka and thyme, all with varying degrees of success.

Douglas fir originates on the west coast of North America but New Zealand's trees produce a much sweeter oil than their North American counterpart.

The biggest problem had been getting funding. It was a small, start-up business that was "under the radar'', Greaves said.

Jared Greaves said there was still a lot of research and development to do to make the system "even better''.

Advertisement
Advertise with NZME.

Paul Greaves, who is attending a bioenergy conference in Hamilton next week, was also investigating biochar and bio-oil options.

The system had the potential to make the equivalent of about 1000 litres of bio-oil and 700kg of biochar a day, meaning a carbon footprint of zero.

Save

    Share this article

Latest from Agribusiness

Premium
Business|companies

Up in Smoke: Why NZ's medical cannabis industry is struggling to make ends meet

06 May 12:32 AM
Agribusiness

Fonterra to appeal decision on Bega Cheese

05 May 10:39 PM
Premium
Agribusiness

Bega Group claims to be left out of Fonterra consumer business sale

01 May 10:36 PM

The Hire A Hubby hero turning handyman stereotypes on their head

sponsored
Advertisement
Advertise with NZME.

Latest from Agribusiness

Premium
Up in Smoke: Why NZ's medical cannabis industry is struggling to make ends meet

Up in Smoke: Why NZ's medical cannabis industry is struggling to make ends meet

06 May 12:32 AM

After tragic cases, a new industry touted as a potential saviour has run into roadblocks.

Fonterra to appeal decision on Bega Cheese

Fonterra to appeal decision on Bega Cheese

05 May 10:39 PM
Premium
Bega Group claims to be left out of Fonterra consumer business sale

Bega Group claims to be left out of Fonterra consumer business sale

01 May 10:36 PM
Premium
Fonterra says NSW court decision will not change Mainland sale plans

Fonterra says NSW court decision will not change Mainland sale plans

28 Apr 05:13 AM
Gold demand soars amid global turmoil
sponsored

Gold demand soars amid global turmoil

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP