NZME radio stations have come out on top after the third 2016 GfK radio survey.

NZME had the two top breakfast shows in Tauranga by audience share. Mike Hosking on Newstalk ZB took the top spot and Brian Kelly on Coast came in second.

The survey showed The Hits and ZM in Tauranga also held the top spots for main grocery shoppers with children, also measured by audience share.

Greg Murphy general manager for Bay of Plenty, said the results showed the NZME brands had a firm hold on listenership in Tauranga.

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"Coast, Flava, The Hits, Newstalk ZB, ZM and Radio Hauraki have all grown their audiences, showing our demographic reach."