Whanganui Chronicle
  • Whanganui Chronicle home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Taranaki
  • National Park
  • Whakapapa
  • Ohakune
  • Raetihi
  • Taihape
  • Marton
  • Feilding
  • Palmerston North

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • New Plymouth
  • Whanganui
  • Palmertson North
  • Levin

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / Whanganui Chronicle

‘So much fun’: From long time hospo mates to business owners

Zaryd Wilson
By Zaryd Wilson
Editor - Whanganui Chronicle ·Whanganui Chronicle·
4 Oct, 2024 04:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
Tyme Marama Gould and Emily Fleming took over Frosty Moons in August.

Tyme Marama Gould and Emily Fleming took over Frosty Moons in August.

There’s an apparent irony in taking over an ice cream shop in the middle of winter and during an economic downturn.

But for two best mates who have grown up in Whanganui’s hospitality scene; “It’s been so much fun”.

Emily Fleming and Tyme Marama Gould took over Frosty Moons on Drews Ave in August, becoming business owners after almost a decade working in hospitality.

The pair met at Whanganui Girls’ College but solidified their friendship from a distance when Gould moved to Australia and stayed in touch by writing letters.

“I had a few friends but Emily was the only one who was really there,” Gould said.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

“That was my first understanding of true friendship.”

The mates have since followed a similar path. They moved to Wellington after leaving high school and returned to Whanganui where they spent time working at The Citadel and Lucky together.

Fleming later managed Wellington’s Aro Cafe which “honed a lot of skills there which transfer here” and Gould spent time in Brisbane as a barista.

Advertisement
Advertise with NZME.

Taking those experiences into business was always part of the plan.

“I remember [former Citadel owner Charlotte Melser] saying ‘if you want to stay in hospo, you need to own’. You don’t want to work as a worker for the rest of your life,” Gould said.

“I think Em and I always had plans of having our own thing.”

While making plans to set up a business in Australia, the opportunity to take over Frosty Moons came up.

“This place already being established and Em already working here made it a lot easier,” Gould said.

Fleming said the years of working in Whanganui hospitality felt like a head start.

“We’ve already built our community up. They know us through that and they come in specifically to say ‘hi’ to us,” she said.

“It’s been so much fun. I think the build-up – having to organise everything while Tyme was in Australia, was very stressful – but now that we’re actually doing it, it’s just been lots of fun.

“It hardly feels like a job because you’re just hanging out bouncing ideas off each and bringing cool new things into the shop.”

Fleming said winter had been a chance to “get our heads around the palace and get ready for summer” but it had gone better than expected.

Advertisement
Advertise with NZME.

“We really expected the very least, our expectations were on the ground so we’re really happy.”

Zaryd Wilson is the editor of the Whanganui Chronicle and has been a journalist covering the lower North Island for 13 years. He joined the Whanganui Chronicle as a reporter in 2014 and has been editor since 2021.

Save
    Share this article

Latest from Whanganui Chronicle

Whanganui Chronicle

Ruapehu involving whole community to bolster emergency preparedness

Whanganui Chronicle

West Coast too strong for Whanganui

Whanganui Chronicle

'Unexpected journey': Artist's work captures life after major surgery


Sponsored

Digital tool helps kids make better food choices

Advertisement
Advertise with NZME.

Latest from Whanganui Chronicle

Ruapehu involving whole community to bolster emergency preparedness
Whanganui Chronicle

Ruapehu involving whole community to bolster emergency preparedness

'Civil defence is about you and I ... and our wider communities working together.'

01 Sep 05:00 PM
West Coast too strong for Whanganui
Whanganui Chronicle

West Coast too strong for Whanganui

01 Sep 05:00 PM
'Unexpected journey': Artist's work captures life after major surgery
Whanganui Chronicle

'Unexpected journey': Artist's work captures life after major surgery

01 Sep 05:00 PM


Digital tool helps kids make better food choices
Sponsored

Digital tool helps kids make better food choices

01 Sep 12:00 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Whanganui Chronicle e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Whanganui Chronicle
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Whanganui Chronicle
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP