Whanganui Chronicle
  • Whanganui Chronicle home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Taranaki
  • National Park
  • Whakapapa
  • Ohakune
  • Raetihi
  • Taihape
  • Marton
  • Feilding
  • Palmerston North

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • New Plymouth
  • Whanganui
  • Palmertson North
  • Levin

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Premium
Home / Whanganui Chronicle

Rob Rattenbury: Our changing demographics

Rob Rattenbury
Rob Rattenbury
Columnist·Whanganui Chronicle·
31 Jul, 2022 05:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Rob Rattenbury says times are changing. Photo / 123RF

Rob Rattenbury says times are changing. Photo / 123RF

Comment

Recently there has been an outpouring of angst and hurt from some fairly successful and powerful older guys bemoaning the fact that no one loves them anymore.

Now last time I looked I was happily male, pale and stale, cruising through my little life trying to cause as few ripples as possible.

I have mostly operated under the maxim "happy wife, happy life" from the early days of our marriage.

When I was younger and sillier than I am now, I tried rebelling and being assertive but gradually learned over some years that it was a waste of my time.

Advertisement
Advertise with NZME.

Time better spent just doing something else.

Now some of my demographic are very used to having their own way and have been all their lives.

They have succeeded in the business world, politics or whatever venture they have entered.

They have been highly ambitious and focussed, sometimes even with a certain amount of ability thrown in.

Advertisement
Advertise with NZME.

I stumbled across these people often in my working life, sometimes to my detriment due to my inability to genuflect to anyone and my healthy disdain for pomposity and incompetence in others.

Mind you, for balance I also worked for some wonderful old guys. Men who were natural managers and leaders.

The females I worked for were, almost without exception, better managers and leaders, easier to get along with, more understanding of staff, just better because they had to be so much better and brighter than the old boys to get their jobs in the first place.

At some stage in a young guy's life, he may look in the mirror, into his eyes to see if there is a fire of burning ambition there.

An ambition to reach high office, to lead the industry, to be a big deal.

I do not know if I did that but at some stage, I decided that it was just all too much faff.

This boy will lead a quiet, ordinary life of little or no ambition despite having a modest ability at some stuff.

It's worked out fine so far. I still have the family I started out with which in my world is the most important thing to me.

Advertisement
Advertise with NZME.

That's what these old guys miss, they are not that important despite what they may feel about themselves.

Times have changed guys.

I actually do not believe totally in the "male, pale and stale" thing. This is obviously self-evident.

I did not begin writing until retirement and I was offered this column at 67.

I believe it is all about attitude.

It is not about politics, gender or even race, just attitude.

The ability to never take oneself too seriously. The ability to not expect respect just because you happen to be old.

Try just being a fair, balanced and pleasant person. You may find you will also be a lot happier.

I have given some old guys are real bagging here. Remember though that most old guys really are not that bad, we can be set in our ways, raised in a different time.

We may get things wrong by today's standards. We may even have some wisdom after a lifetime of work.

Save
    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Whanganui Chronicle

Whanganui Chronicle

'Unfair and unacceptable': Rubble dumped at Pūtiki boat ramp

19 Sep 01:00 AM
Whanganui Chronicle

Women before they were 'people': Whanganui photographer's work on display

18 Sep 10:00 PM
Whanganui Chronicle

Council vote keeps Native Land Court project afloat

18 Sep 06:19 PM

Sponsored

Kiwi campaign keeps on giving

07 Sep 12:00 PM
Advertisement
Advertise with NZME.

Latest from Whanganui Chronicle

'Unfair and unacceptable': Rubble dumped at Pūtiki boat ramp
Whanganui Chronicle

'Unfair and unacceptable': Rubble dumped at Pūtiki boat ramp

The district council hired a contractor to remove the rubble.

19 Sep 01:00 AM
Women before they were 'people': Whanganui photographer's work on display
Whanganui Chronicle

Women before they were 'people': Whanganui photographer's work on display

18 Sep 10:00 PM
Council vote keeps Native Land Court project afloat
Whanganui Chronicle

Council vote keeps Native Land Court project afloat

18 Sep 06:19 PM


Kiwi campaign keeps on giving
Sponsored

Kiwi campaign keeps on giving

07 Sep 12:00 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Whanganui Chronicle e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Whanganui Chronicle
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Whanganui Chronicle
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP