Whanganui Chronicle
  • Whanganui Chronicle home
  • Latest news
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
  • Death notices
  • Classifieds

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • On The Up
  • Sport
  • Business
  • Opinion
  • Lifestyle
  • Property
    • All Property
    • Residential property listings
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology

Locations

  • Taranaki
  • National Park
  • Whakapapa
  • Ohakune
  • Raetihi
  • Taihape
  • Marton
  • Feilding
  • Palmerston North

Media

  • Video
  • Photo galleries
  • Today's Paper - E-Editions
  • Photo sales
  • Classifieds

Weather

  • New Plymouth
  • Whanganui
  • Palmertson North
  • Levin

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Whanganui Chronicle

Museum: A toast to the humble toaster

By Kathy Greensides
Whanganui Chronicle·
27 Oct, 2019 04:00 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Chrome toaster 1950s.

Chrome toaster 1950s.

The kitchen appliance voted most popular, year after year, is in virtually every western household. It is the humble toaster.

Early civilisations would toast bread over an open fire to prevent it from growing mould. The Romans brought the idea to England when they invaded in 44AD. Toasting was a very common way of cooking in Roman times; the word toast comes from "tostum", Latin for scorching or burning.

READ MORE:
• Broad range of subjects in Whanganui Regional Museum lecture series
• Whanganui Regional Museum re-opening in March after earthquake strengthening
• Museum notebook: Did you know Whanganui Regional Museum held these cameos?
• Museum notebook: What's behind the Drews Avenue revival?

During the 15th and 16th centuries, people fashioned long-handled forks made of brass, iron or simple wire. They impaled bread on such tools and held them over fires to toast. These forks then hung in the inglenook, by the fire, for convenience.

Museum Notebook
Museum Notebook
Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

In 1893 a Scotsman, Alan McMasters invented the first electric toaster. Titled the "Eclipse Toaster", it toasted only one side of the bread, so bread was flipped over manually. The wire filaments, however, often broke, due to the high heat. In 1905, Albert Marsh created a filament wire of nickel and chromium, which he called nichrome. This could withstand high temperatures and could be shaped into loops or strips. Within months, other manufacturers were making toasters with this product.

In 1915, General Electric received the first patent for an electric toaster. This was a bare wire skeleton with a rack for the bread. A single exposed heating element (nickel wire woven through sheets of mica) toasted the bread. Temperatures could not be controlled, and the bread had to be turned manually.

Early in the 20th century the flip-top toaster appeared. It had a side panel that could be lowered for insertion and turning of the bread.

These early toasters did not have any type of sensor so had to be constantly monitored. In 1919, Charles Strite developed a toaster with a timer and a spring, which would release when the timer turned off. The first pop-up toaster was invented.

Advertisement
Advertise with NZME.

It is interesting to know that the first bread slicing machines did not appear until 1928. Before then people had to slice bread by hand.

There were few changes in the electrical parts of toasters until the 1950s when microchip was inserted to gauge the moisture in the bread and to determine the precise heating time for different types of breads.

The museum collection has three very different toasters.

Turnover toaster.
Turnover toaster.

The earliest is a "Double Action Electric Toaster" patented in 1923 by Double Action Electric Company, Grand Rapids, Michigan. It is made of chrome and has two wooden handles on front and back. One side has wooden handle attached to two slide out sections onto which bread is placed, and then inserted into toaster.

Discover more

Judo sensation Keightley Watson leads Whanganui podium performances

22 Oct 04:00 PM

Family portraits guaranteed to raise a laugh

25 Oct 04:00 PM

Staunch community and environment supporter dies

23 Oct 04:01 PM

Gone in 10 minutes: Family lose everything to devastating fire

23 Oct 04:02 PM

The next is a "Turnover Toaster" brand. It has a chrome steel body with fold-down sides that hold pieces of bread against the elements. The sides have springs to keep them closed. The toaster sits on four cylindrical Bakelite feet and there are connector pins for an electric cord at one end.

The latest toaster is an ABEC pop-up from the late 1950s. It has a square chrome body with two openings in top, a manual toast pop-up lever at one end and sits on two wooden feet. It has an art deco style logo on front and back and the workings are all hidden.

The design of toasters scarcely changed since the 1950s. Today's toasters still use the nichrome filaments that Albert Marsh patented in 1905. They also still use springs and levers.

Today, however, toasters often have all kinds of extra bells and whistles. One toaster will allow you to singe your own selfie onto a slice of toast. Some have a viewing window or an alarm to tell you when your toast is the perfect shade of brown.

Double action electric toaster.
Double action electric toaster.

As you have your morning toast, throw your pre-sliced bread into your automatic toaster, and give a quick toast to these quick toast innovators!

•Kathy Greensides is the collection assistant at Whanganui Regional Museum

Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Whanganui Chronicle

Whanganui Chronicle

Pilot academy boss resigns amid safety investigation

18 Jun 05:10 PM
Sport

Athletics: Rising stars shine at cross country champs

18 Jun 05:00 PM
Whanganui Chronicle

Taihape Area School set for transformative rebuild

18 Jun 05:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Whanganui Chronicle

Pilot academy boss resigns amid safety investigation

Pilot academy boss resigns amid safety investigation

18 Jun 05:10 PM

Students remain 'in the dark' about what comes next.

Athletics: Rising stars shine at cross country champs

Athletics: Rising stars shine at cross country champs

18 Jun 05:00 PM
Taihape Area School set for transformative rebuild

Taihape Area School set for transformative rebuild

18 Jun 05:00 PM
Kaierau A2 and Waimarino draw in thrilling Premier 2 netball clash

Kaierau A2 and Waimarino draw in thrilling Premier 2 netball clash

18 Jun 04:00 PM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • Whanganui Chronicle e-edition
  • Manage your print subscription
  • Manage your digital subscription
  • Subscribe to Herald Premium
  • Subscribe to the Whanganui Chronicle
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • Whanganui Chronicle
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • NZME Events
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • © Copyright 2025 NZME Publishing Limited
TOP