Lifestyle-publication writers from Australia, Japan, Hong Kong, China and the UK have had their interest piqued and will be joining the tour.
"Participants choose whether to speed or dawdle their way toward the middle of the country in stages, as serious racers or simply as tour adventurers checking out the diverse scenery on offer," Peter Yarrell said.
The man behind the tour has also run a Queen Charlotte Classic multisport event for 18 years.
The Yarrells want the tour to raise money for Kiwi cycleways via donations to the Hikurangi Foundation, as well as support the Westpac Chopper and St John. The last two had their coffers substantially emptied through rescue efforts after Christchurch's February 2011 quake.
For more information, visit www.tourofnewzealand.co.nz. The tour runs from April 14-21.