To mark the launch period, a free paper will be delivered to businesses each Tuesday in Wanganui.
Chronicle editor Ross Pringle describes the new business publication as a collaborative effort among departments to best meet the needs of the market.
"We think it will appeal to readers with an interest in the local business sector, as well as the business people themselves. What better way to appraise Wanganui of new developments and promote yourself than in a targeted publication such as Business Extra?"
He was hopeful the local community would support the initiative.
"It is always a gamble to launch a new venture, and this will succeed only with the support of the local business community. However, we think we have got the mix right and feel it is the right time to look forward with a positive focus."
He encouraged businesses to advise the newsroom of key developments.
Email news tips to: business@wanganuichronicle.co.nz or phone 06 349 0728.