Whanganui MP Chester Borrows says there should be more road signs between Wellington and Whanganui showing the way to the River City.
And he has written to the New Zealand Transport Agency about it.
"I don't want to sound like I'm whinging, but you have to drive for 120 kilometres and nearly two hours before you see any signs," he said.
"I have written to NZTA as a way of being on the front foot and letting them know we would like more visitors to New Zealand to know where we are."
Mr Borrows said it is something that his constituents in Whanganui and South Taranaki had often mentioned and he decided it was time to start a conversation with NZTA.