"We found in one study during a rural tour that 60 per cent of people had high blood pressure, 42 per cent had anxiety, 34 per cent had depression and 52 per cent had increased waist circumference. So rural New Zealand is not okay."
The KYND app asked users a series of questions on their mental, physical and social health, and then measured key physical and mental health touchpoints to give a "revealing" wellness score.
"Instead of asking are you okay, we want you to ask, what's your KYND score?"
PGG Wrightson was helping to fund the two-year tour, aimed at visiting 20 rural regions, by sponsoring a free code for the KYND app (N8PGGFF).
Meanwhile Dr Tom's message was simple — unless you measure it you can't manage it.
"We all know people who look physically healthy on the outside, but they may have high cholesterol and high blood pressure, with no symptoms, and then they have a stroke or heart attack," he said.
As well as using his ambulance as a mobile medical centre to encourage rural folk to employ the KYND app, his Walk the Talk Wellness Tour includes community walks and talks.
• Dr Tom Mulholland will speak at the Te Ahu cinema in Kaitaia on Wednesday, November 6, at 7pm. All are welcome. The following morning he will take a short walk at Te Kohanga (Shipwreck Bay), Ahipara, starting at 8.30am, again all welcome.