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Home / Gisborne Herald / Business

Sterling mahi rewarded

Gisborne Herald
19 Dec, 2023 09:11 AMQuick Read

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REGIONAL WINNER: Gavin and Chrystal Edmonds of Stirling Logging at the Maori Women’s Development Inc Maori Businesswomen’s Awards night.

REGIONAL WINNER: Gavin and Chrystal Edmonds of Stirling Logging at the Maori Women’s Development Inc Maori Businesswomen’s Awards night.

From being a beautician for 14 years to running a logging company, Chrystal Edmonds never thought she would end up a winner at the Māori Businesswomen’s Awards.

Mrs Edmonds, 39, won the Te Tai Rāwhiti regional award at the Māori Women’s Development Inc awards night last month for her role as a business owner and operator at Stirling Logging Ltd which she owns with her husband Gavin.

“I had no idea about logging when we started but to sit here now and look back at all we have achieved, I am so grateful,” Chrystal said.

In 2016, after her husband had a work accident, she had to pivot and figure out what they could do to make ends meet with four growing children.

Gavin had the idea of starting a three-person processing crew. This was short-lived so they went on to fell trees for local logging contractors.

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In 2018 they fully committed to their new pakihi (business), Stirling Logging Limited.

“I had to learn and adapt quickly. I learnt about forestry operations, health and safety, accounts, finances, employment contracts, training programmes, insurance, computer skills and so much more — it was hectic but extremely rewarding.

“My husband and I always say it’s surprising what you can achieve when you’re put into a position to either sink or swim.”

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She achieved all the studies she committed to and started learning more about the forestry industry . . . and continues to learn every day.

They have two logging crews and their teams continue to upskill so they are always moving forward.

When Covid hit, they were one of the first crews to be stood down from mahi as log prices dropped, and international shipping and the world then came to a standstill dealing with the pandemic.

“We felt vulnerable. We had savings and also applied for subsidies and any support we could get from government organisations. But it was tough.”

After Covid, Chrystal hurt her back.

So once again, she had to pivot and figure out how to deal with this.

Chrystal  decided to hire a team of highly skilled people who could continue to do her tasks. She now coordinates the overall running of the business.

At the start of this year, cyclones Hale and Gabrielle devastated the region; along with this a land-use inquiry was being called for, then actioned.

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Chrystal said that it was a challenging year, but they adapted and kept their team in paid employment.

Right after Gabrielle hit, they reached out to a number of organisations, including Downer and Fulton Hogan, to help with civil infrastructure — which she said was new to them. They learnt so much and were extremely grateful for the opportunities they were given.

Along with all this mahi, Chrystal and Gavin help people who are battling a drug addiction, in particular methamphetamine addictions.

This includes running a rehab out of their home. Originally funded out of their own pockets, it now has the support of Turanga Health.

All the pastoral care is provided by Chrystal and Gavin.

With their rehab mahi, they aim to get the person back into full-time mahi.

“We have people who see our kōrero online and ring us asking for help, or just wanting to talk to someone. We always have time for them, even if we don’t have space for them.”

Helping people with addictions often involves the whānau of that person — so Chrystal and Gavin decided to start a rangatahi-focused suicide prevention group, with the support of Te Puni Kōkiri.

The group ranges in age from seven to 17 and its purpose is to create a safe space for the rangatahi to speak up.

They also teach them how to survive in the wilderness by learning to hunt, gather, prepare, grow and cook kai.

Unfortunately, due to the issues this year they weren’t able to follow through with this programme, but they plan to do it again next year.

“This award isn’t for me, but to recognise everybody who works with us, for us and is a part of our extended whānau.

“Team work makes the dream work!”

Chrystal is excited for the future of the business as they start diversifying into other industries where their skills can be used and they can continue to learn and grow.

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