Horowhenua District Council has called for an end to horrid Facebook messages after posts insulting staff, councillors and their families were allegedly posted on the social media platform.
Horowhenua District Council chief executive David Clapperton issued a media release stating a number of comments had been made on a variety of Facebook pages.
"Social media can be a fantastic platform to connect, communicate and receive information," he said.
"However, it can also be a negative platform, and unfortunately there seem to be a few in our community using it in this negative and counter-productive way," he said.
Horowhenua District Mayor Michael Feyen has also shared a video on his Facebook page discouraging negative comments.