"Today was about making the Rotorua community feel safe, making sure police could be seen doing preventative tasks."
Mr Keenan said even those police officers who did the majority of their work in the station, behind a desk, were also out helping with the operation.
Bay of Plenty police prevention manager Inspector Scott Fraser said crime, crashes and investigations were all important parts of policing.
However, he said crime prevention was the police's biggest focus.
"We have to ensure that prevention is at the forefront. If we are going to continue to reduce offending and victimisation we have to take the time to tackle the root causes."
Operation Presence was held in conjunction with three other police centres in the Bay of Plenty region, who also performed the crime prevention tasks.