NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand

Blowouts push public Rugby World Cup spending well over $200m

By Lauren Priestley
NZ Herald·
18 Oct, 2011 04:30 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

John Key. Photo / Supplied

John Key. Photo / Supplied

Budget blowouts have pushed public spending on the Rugby World Cup well above $200 million - without counting $555 million in stadium upgrades and $39 million in direct losses from hosting the tournament.

But the economic returns are also starting to arrive, including an extra $4.4 million in tourist spending on Paymark eftpos systems during the tournament's penultimate weekend.

This week Prime Minister John Key defended the country's investment in the World Cup, saying it was "$39 million well spent".

"Yes, the country has spent quite a bit of money upgrading its stadia, but they're long-term assets and I think for the marketing of New Zealand, the promotion of New Zealand, it's been well and truly worth it," he said.

Public expenses Mr Key did not cite include advertising, promotional events, match-day entertainment, volunteer co-ordination, signage, extra staff, improvements to urban facilities, VIP hosting and fan zones.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

The bills add up to $220 million, at least $7.8 million more than budgeted six months ago - with much accounting left to be done.

Most of the blowout is on the Auckland waterfront, where $5.5 million more was spent after its fan zone failed to cope with opening-night crowds.

Te Puni Kokiri, the Ministry of Maori Development, said it had invested in several events additional to its $2.7 million budget - but details and costs were unavailable yesterday.

Advertisement
Advertise with NZME.

In Wellington, the latest council budget has exceeded the figure given to the Herald six months ago by almost $1.5 million. A spokesman said the major substantial difference was about $200,000 being spent to keep the capital's fan zone open for the final two weeks of the tournament.

Other councils are reporting smaller cost rises, though their exact amounts have yet to be compiled.

"I'm pretty sure the budget figure you got [six months ago] has no staff time, no facility charges, no lost revenue, et cetera," said Napier City Council chief executive Neil Taylor. "I'm trying to get ... a full statement of the total costs including staff ... I had 11 staff in little old Napier working on ambush marketing of all things."

The tournament organisers have their own running costs of just over $300 million, including $150 million in tournament fees paid to the International Rugby Board.

Discover more

New Zealand

Rena oil spill: Cleaners give Mount beach the all-clear

16 Oct 04:30 PM
Official Cash Rate

Dollar Outlook: Kiwi may extend gains this week

17 Oct 12:45 AM
Super Rugby

Super Rugby outfits on market by end of year

18 Oct 04:30 PM
New Zealand

Rugby World Cup; Rich and famous flock to final (+photos)

18 Oct 04:30 PM

Most of their expenses are being recouped through ticket sales, with an expected deficit of $39 million, two-thirds of which taxpayers will cover.

The country as a whole has made many further investments to prepare for the tournament, but Paymark head of sales and marketing Paul Whiston said the direct returns were being seen in electronic payment statistics.

Foreign credit-card spending in the tournament period so far had exceeded last year's total by $57.8 million, including $4.4 million during the semifinals weekend, Mr Whiston said.

"Let's hope that after the final game has been played, our overseas guests opt to stay on and venture outside the main metropolitan centres," he said.

The credit card spending does not capture cash payments and pre-booked flights and accommodation.

'We'll hit revenue target'

Advertisement
Advertise with NZME.

Rugby World Cup organisers are still confident of hitting their revenue target as they prepare to release 900 fresh finals tickets at noon today.

The tournament is within $1 million of hitting its target of $268.5 million in revenue with five days to go.

Australia play Wales in their bronze final match on Friday, for which about 10,000 tickets remain.

On Sunday, the All Blacks face France to decide the winner of rugby's ultimate prize.

Tickets to the match are currently exhausted, but at midday organisers will release tickets made available after finalising allocations to teams and their unions. About 900 tickets will be sold to the public in categories A, B and C - priced between $767 and $1278.

"This is the last chance for fans to be part of the biggest rugby match in New Zealand's history," said marketing boss Shane Harmon.

Advertisement
Advertise with NZME.

"The atmosphere on Sunday night will be unlike anything seen before in New Zealand and this is the final opportunity for fans to be able to say 'I was there'."

The remaining bronze final tickets cost between $194 and $358.

- Michael Dickison

Save

    Share this article

Latest from New Zealand

New Zealand

‘Crisis point’: Dwindling numbers of psychiatrists in overstretched public mental health system

08 May 08:00 PM
New Zealand

Du Val property developer Kenyon Clarke called to court over phone fracas

08 May 07:53 PM
New ZealandUpdated

Four-vehicle crash blocks SH29, one seriously injured

08 May 07:34 PM

One tiny baby’s fight to survive

sponsored
Advertisement
Advertise with NZME.

Latest from New Zealand

‘Crisis point’: Dwindling numbers of psychiatrists in overstretched public mental health system

‘Crisis point’: Dwindling numbers of psychiatrists in overstretched public mental health system

08 May 08:00 PM

Fears we're pushing our psychiatrists out of the public mental health system.

Du Val property developer Kenyon Clarke called to court over phone fracas

Du Val property developer Kenyon Clarke called to court over phone fracas

08 May 07:53 PM
Four-vehicle crash blocks SH29, one seriously injured

Four-vehicle crash blocks SH29, one seriously injured

08 May 07:34 PM
Carport blaze: One person treated for smoke inhalation

Carport blaze: One person treated for smoke inhalation

08 May 07:07 PM
Connected workers are safer workers 
sponsored

Connected workers are safer workers 

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP