Mr Carr said the party would not be getting involved in any moral issues.
"Nothing to do with race, religion, sexual orientation, we will steer away from all those moral issues. If that becomes an issue in Parliament where we have to vote, it will be a conscience vote for each individual."
Both founders are based in Okaihau from farming backgrounds and said they felt current political parties had treated rural New Zealanders with "disdain." "There's a lack of recognition and respect for the important contribution rural New Zealand makes to the economy," Mr Carr said.
Rural New Zealand, and particularly farmers, had been a stronghold of National Party support. Mr Rintoul said he had been a National supporter for the past 30 years. However, Mr Carr and Mr Rintoul believe political expediency has over taken National's principles. National Party MP for Northland, Mike Sabin, declined to comment.
Mr Carr and Mr Rintoul are unsure if they will stand as MPs but said whoever did should reflect the rural community.
For more information check out nzrural@nzrural.org.nz