After Melania Trump took to the stage at the Republican National Convention, it wasn't just her speech that had people talking.
Melania's dress, from fashion label Roskanda, quickly sold out after her widely publicised appearance.
The "Margot" dress, which retails for $2190, had been described as "a beautiful option for the modern bride", and the gown was snapped up on fashion website Net-a-Porter.
According to the New York Post, the 46-year-old Slovenian-born model is held in high esteem by the Trump campaign, who apparently want to promote her as a 21st Century Jackie Kennedy.
Melania, who is Donald Trump's third wife, has also tried her hand as a jewellery and watch designer.
She raised eyebrows recently after delivering a speech at the Republican National Convention, which many said sounded suspiciously similar to a speech given by First Lady Michelle Obama in 2008.