Consumers still turned out to buy the iPhone 7 and iPhone 7 Plus, despite the fact that Apple didn't deliver as much of an update to the phone line as many had expected. The firm is expected to release a major upgrade this year in honor of the tenth anniversary of the iPhone.
But with good reviews, and perhaps buoyed by problems at its arch-rival Samsung, Apple managed to lead the smartphone market with the iPhone 7 this holiday season, according to research firm Strategy Analytics.
Still, the forecast isn't completely rosy for the iPhone -- at least in terms of competition with Android devices. Research firm eMarketer expects that Apple's hold of the smartphone market in the U.S. will stay just about the same in 2017, with a 43.7 per cent market share, versus 52.2 per cent for Android phones. The company also expects that Android will remain the dominant platform through 2019.
As Cook noted, it was a good quarter for Apple hardware. The Mac line, which saw a laptop refresh earlier this year, grew 7 per cent year-over-year. But sales of the iPad continued to slide, down 22 per cent from the first-quarter last year.
Apple's services business, which includes the App Store and iTunes store, saw revenue rise 18 per cent from the same time last year. Cook said he expects this segment will double over the next four years.
Shares of the company were up more than 3 percent from Apple's Tuesday close of US$121.35 after the report was announced.