Tauranga police Sergeant Paul Selby experienced the pain of having his legs waxed for the first time on Saturday but that trauma will pale in comparison with losing his moustache after 37 years.
A grimacing Mr Selby was part of a team of police who took part in the Wax Wars For a Good Cause fundraiser for child cancer charity CanTeen.
The event, held at Bayfair Shopping Centre, was quite a sight - never before had so many police officers been spotted in public in their boxer shorts.
A crowd of up to 300 people gathered to watch the mass hair removal.
And next week Mr Selby will lose his beloved moustache as part of another charity fundraiser.
The mo' will be shaved off as part of "Movember" celebrations, raising money and awareness for the Cancer Society and the Mental Health Foundation of New Zealand.
And Mr Selby knows just who to ask about how it feels to lose facial hair - three firefighters shaved off their moustaches as part of the CanTeen event.
Tauranga station officer Nigel Liddicoat admitted he was "a little nervous" about losing his moustache after 28 years.
He was still getting used to the breezy clean-shaven feeling but was thrilled with the $2900 he helped raise together with his Fire Service colleagues.
Bay of Plenty Coast senior fire-risk management officer Ken McKeagg said goodbye to his 43-year-old handlebar moustache for the cause and Mount Maunganui firefighter Bruce Martin-Hendrie also shaved his mo'.
Senior Constable Owen O'Brien mobilised the team of nine police officers, who raised $2500 between them.
"It's all about giving community support, and police are just part of the community," he said.
Most of the officers will also take part in Movember.
Detective Sergeant Pete Blackwell had his legs waxed - for the first and last time - for the cause. The father of four described the pain as "worse than childbirth".
But it was worth it for the $1000 he raised for CanTeen, which was a great cause, he said.
Tauranga MP Simon Bridges also had his legs waxed as part of the event.
All money raised will be donated to CanTeen Bay of Plenty, which supports more than 100 cancer patients and their siblings, aged between 13 and 24.
CanTeen Bay of Plenty member support manager Rebecca Scott expected the event to raise at least $5000, which would be used to increase hospital and home support for CanTeen families.
That support could come in the form of everything from transport costs to "boredom-busters" such as hand-held games, mobile phones and regular top-ups so patients could keep in contact with friends and family.
Some of the money raised may also go towards palliative grants of up to $1000, to fulfil a wish for patients who have exhausted cancer treatment options.