Customers at Farmers in Whanganui got a touch of the warm fuzzies as they were greeted by staff in a stunning array of pink accessories.

There were pink wigs, tutus, wings and even moustaches on show as staff at the store did their bit to support Breast Cancer Awareness Month.

To help raise funds for the Breast Cancer Foundation, Farmers are selling "Boobead" keyrings at $5 each, with all the funds raised going to the foundation.

Pictured presenting a rosy glow at the store yesterday are, from left, Jacko Ta'ala, Lynne Woodard, Carole Mathey, Marcia Villis, Christina Ivar, Jos Perry, Rikki-Leigh Madams, Fiona Hannah, Hersha Gulab, Coralie Lett, Melanie Norton, Emma Carson, Karen Severinsen and Amy Williams.