All clients are referred by other agencies related to finding work. After being "personally styled" for an interview outfit, if they get the job they can come back for a second session outfitting them with work clothes.
"We say that 25 per cent of Dress for Success is about clothing people but 75 per cent is about what else it does for them," says volunteer Micaela Giles.
"It's not only that they feel better about how they'll look at a job interview, it does wonders for their self-esteem and confidence in other ways."
The volunteers clean, iron, sort and hang the clothes before the "exciting part, dressing the clients".
"Part of the job is heading them toward self-styling, when they learn what suits them or what is appropriate," says volunteer Marlene Stuart. "I like the buzz you get when you see people change when they get their outfit."
There are 12 volunteers and Ms Daly is the only paid staffer.
Yesterday to mark Volunteer Week, Dress for Success put on a fruit and cereal breakfast for its dedicated helpers.
Anyone who needs help from Dress for Success Whangarei can call 09-438 5505 or email northland@dressforsuccess.org