Animal-lovers know the importance of the health and well-being of their pets.
The Purina 30-Day Challenge is an invitation to get your cat or dog in tip-top shape by feeding them Purina One for 30 days and tracking visible improvements in their health.
The company offered the challenge for several years before taking a two-year break. But now it's back by popular demand, because people love it. Taking part is easy - just go to purinaone.co.nz and register for the free challenge pack that includes a "buy one, get one free" coupon for a 1.59kg bag of cat food or a 3.6kg bag of dog food.
You then keep track of your pet's health status over the next 30 days and note down changes in their condition on a "before and after" scorecard to show the tangible difference a month can make.
We look for the "six visible signs of health" - better body condition; more effective digestion; clearer eyes, healthier skin and coat; healthier immune system; cleaner teeth and fresher breath; stronger bones and healthier joints. It's a fun way of improving your pet's well-being.
Shivaun Statham, from Purina, is a trained vet nurse and dog behaviourist who answers questions on the free Purina pet-care line - 0800 PET VIP. If you have questions or concerns about your pet's health, behaviour or diet for Shivaun, email firstname.lastname@example.org