Dairy Business of the Year (DBOY) has announced new sponsors of the 2018 dairy industry competition - Theland, CRV Ambreed and NZI.

CRV and NZI have signed on as Bronze sponsors and Theland as a Gold sponsor. They join the prestigious family of existing sponsors.

Justine Kidd, CEO Theland Farm Group, says they are really excited to be a part of Dairy Business of the Year.

"We have been working on a business-wide Talent Strategy and we see incorporating DBOY as a part of our benchmarking as a critical component," says Justine.

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"We will be entering the DBOY competition and then working with them to also do an internal process for our own Theland Farm Group Management Awards.

"We are really looking forward to this industry-first initiative and hope that other Corporate Farm Groups will join us in supporting such a great competition event, it can only make our businesses and our industry stronger".

Along with entering their nationwide farms, Theland will be sponsoring the DBOY18 Supreme Winner's prize, a trip for two to China hosted by Theland to look at markets, supply chain and consumer trends.

DBOY chair Warren Morritt says this is a fantastic way for our best farmers to get in touch with our largest global customer and build knowledge and connections that will help not only their business, but NZ Dairy Inc.

CRV Ambreed have renewed their sponsorship and support of DBOY. "We see the benefits for farmers entering DBOY as it's a great chance to stand back and review their business," says sales and marketing manager Matt Macfie.

"In today's changing environment, dairy farmers need to look forward and plan to ensure they can achieve their goals and the process you go through with DBOY will assist with that."

NZI are first-time sponsors and delighted to be a part of this unique event, which focuses on the business performance and returns that make New Zealand dairy businesses resilient within the climate that they operate, both locally and globally.

National manager - rural Jon Watson, says NZI is committed to help Kiwi farms remain sustainable and profitable.

"Our team of rural insurance specialists across the country are knowledgeable and passionate about farming. "We encourage good farm practice and celebrate awards that recognise it," he says.

Farmers are encouraged to enter so they can define their business, understand the key drivers of profitability, resilience and sustainability and also benchmark themselves against their counterparts. Previous entrants have commented on the value of networking with other leading dairy farmers through the DBOY organised events.

Entries for this year's competition close Saturday, March 31. Entry information can be found online at www.dboy.co.nz