The scramble to construct a cell tower in Pirongia is partly due to Spark's promise to live-stream the Rugby World Cup (RWC), which kicks off on September 20.

If the cell tower is not constructed before the tournament, local fans who want to live-stream the rugby might experience delays.

This year's broadcasting rights are owned by Spark Sport, which wrested the rights off Sky.

Because Spark's service streams over the internet rather than a satellite network, some Kiwis won't have the broadband speeds required to watch it. And that's where the push for a cell tower in Pirongia comes in.

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Possible tower sites reviewed