A new ultramarathon event has been announced for Taupo which will see runners complete the entire Great Lake Trail, including running over private land.

The inaugural Taupo Ultramarathon event will run on October 15 with four distances - 24km, 50km, 74km and 100km.

The event is set to add to Taupo's stable of endurance events and will follow the highly popular Run Taupo series happening between July and September. Ultramarathon events are growing in popularity internationally, particularly those on trails.

Event founder and endurance athlete Will Samuel said he created the event to offer runners and walkers of all abilities an ultra running option on the famed trail.

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"The Great Lake Trail is literally an epic journey that showcases the very best of what our region has to offer - New Zealand's largest lake, mountain ranges, rivers, waterfalls and native forest.

"It's absolutely stunning and the new Taupo Ultramarathon offers a once-a-year opportunity where runners can access the Great Lake Trail uninterrupted, including access over private land.

"We couldn't do this without the support of land owners, trail builders, community organisations and many others and I'd particularly like to acknowledge their efforts which will make this event possible."

Samuel said the event will run predominately on single trail, with some farmland and road routes connecting the trails.

All events will finish at Whakaipo Bay.

"The 74km start is a particular highlight as it is only accessible by boat."

Local company Total Sport will be involved with the event, and are excited by the proposition.

Event Ambassador and trail runner Mal Law commended the new event.

"It's great to see another ultramarathon added to the New Zealand calendar, in such a great location and on stunning trails."

Law last year completed his incredible High Five-0 Challenge of climbing 50 peaks and running 50 marathons in 50 days, including Mt Ruapehu and Mt Ngauruhoe. He recently launched 'FIFTY - the Movie' which profiles the challenge and screens in Taupo on April 5.

Entries are limited and will available online at www.taupoultra.com. The first 100 entries before the end of February receive a special rate for those who want to guarantee their spot early. Solo runners can enter any of the four distances, with walk options over the 24km and 50km and team relay options available for the 50km.