It's a dozen years since a group of local mountain bike enthusiasts launched Ride Rotorua.
The not-for-profit website's philosophy is straightforward – to provide information on individual trails in the Whakarewarewa Bike Park and some of the other resources available in town.
Bike shops and hire, shuttles, guiding and skills, where to eat, where to sleep, where to relax and some of the other adventure destinations to get your adrenaline kick. (www.riderotorua.com).
The time was right with the success of the 2006 UCI Mountain Bike and Trials Championships the previous year and a new trail building boom