The man who died in a motorbike crash in Rotorua this week has been named.

He was 47-year-old Thomas Hunuhunu, of Rotorua.

Hunuhunu died after the crash on Thursday.

Police were called to the scene on Devon St West at 1.51am.

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Hunuhunu's motorcycle was the only vehicle involved and police said he died soon after colliding with a tree.

The Serious Crash Unit is investigating.