With the Easter season fast approaching, it's easy to become bored with the same selection of chocolate bunnies and colourful eggs on the supermarket shelves.
I mean, there's only so many Humpty Dumpty eggs and Malteaser bunny rabbits you can shove down your gob each year, right?
Well, rest easy, because there's a new Easter treat on the block.
But this is definitely not something to include in your kid's early morning Easter egg hunt.
It's called Fudgeina, a piece of delicious 'vegan friendly' fudge, moulded into the shape of a vagina.
These sweet treats come in different flavours — strawberry, chocolate and vanilla — and can be shipped anywhere in the world for about $22 plus postage.
But it's the UK company's newest flavour that's getting people hot under the collar — a crème egg flavoured version just in time for Easter.
According to the website, the new offering is "filled with tasty crème … egg".
"Perfect if you're giving up chocolate for lent this year!" the website said.
Oh, and if you really want to take your Easter gift to the next level, the company will slip in a condom with your order, so you can "let your friend know what you expect them to do with it".
The launch comes after Sydney cafe Milky Lane sent the internet into a spin after it served deep fried crème eggs to customers this week.
Fudgeina founder Matthew Garbutt told LADbible he launched Fudgeinas in December, and deliberately wanted to create controversy around his rude products.
"I started it because you could send almost everything else on the internet, why not vaginas? Or vulvas, if we're being anatomically correct," Mr Garbutt said.
"Also receiving it in the mail is just a 'what the f***' moment, which is hilarious."
The reaction has been a mix of disgust, admiration and confusion over the X-rated treat.
One woman simply commented: "I hate humanity".
Others called the Easter treat "disgusting" and said the sweet had completely ruined the classic crème egg for them.
Another man suggested that perhaps it was, in fact, the perfect seasonal gift, as "Easter is all about fertility".
"Why are vegans so god damn weird? This is just nuts," another guy wrote.
Some people loved the idea, claiming they were going to invest in a Fudgeina for their loved ones over the Easter holidays.
One woman admitted that she "anonymously ordered one as a prank to my boyfriend's house".
"Can't wait to see his reaction," she said.
And, of course, people used the news as an excuse to make jokes.
Like one woman who wrote "Does this come with a 'May Contain Nuts' warning?"
Or this prankster, who dished out some sound medical advice for anyone brave enough to tackle it.