Jetstar is launching a range of gift cards.
The airline's chief commercial officer, Catriona Larritt, said the airline regularly received requests from New Zealand customers for travel vouchers to give as gifts.
The Jetstar gift card can be used on jetstar.com to book flights, or flights plus accommodation and activities on its New Zealand website.
In a recent study of 450 people the airline found 75 per cent of Kiwis would prefer a travel experience to a boxed gift this Christmas.
"Giving the gift of travel is now an easy option for Christmas, birthday or graduations, or just when you want to say thank you to someone who loves to travel."
The Jetstar gift cards are available in either $50 or $100 denominations.
The airline does warn that the card cannot be replaced if it is lost and expires 12 months from the date of issue.
They can be purchased at giftstation.co.nz or in-store where Gift Station cards are stocked.
Jetstar last week announced it was reinstating flights between Wellington and Queenstown. The Qantas subsidiary has been providing international services in New Zealand since 2005 and domestic services since 2009.
Air New Zealand Airpoints Dollars can't be transferred to another member's account however, it is possible to gift rewards to anyone who lives at the same address as the member by adding them a gifting register.