A University of Auckland student is behind an Auckland rally next week in support of the #BringBackOurGirls campaign.
The global social media campaign calls for the return of 276 school girls who were abducted last month in Nigeria by Boko Harem rebels.
Rallies have been held around the world to draw attention to the girls' plight.
In New Zealand events have been held in Wellington and Christchurch but the absence of a rally in Auckland prompted student Lydia Hollister-Jones to organise a march on Auckland's Queen St on May 20.
"You can't just sit there and wait for someone else to do it."
At 12pm, the march, featuring supporters from Amnesty International and Child Fund, will make its way from Queen Elizabeth Square to Aotea Square.
Hollister-Jones is encouraging participants to wear red on the day.
"We'll have megaphones, signs, and hopefully some pumped up people."
Hollister-Jones wants more people to get involved in the march to raise overall awareness for the campaign.
"There's a lot of cynicism about social media campaigns, it's better to do something then to just sit. Social media is powerful and does have the power to influence leaders."
Margaret Taylor, activism support manager of Amnesty International says the organisation is delighted to take part in the rally.
"It will encourage Aucklanders to add their voice to add pressure on the Nigerian Government.
"Amnesty's point of view is very clear they could have prevented it. The Nigerian Government had previous warning of this and didn't act," she says.