It will come as some relief to chaps up and down the country - though perhaps not to their wives.
The elusive female G-spot may not actually exist at all, according to scientists.
After reviewing 100 studies conducted over the past 60 years, experts have concluded that there is no evidence for the fabled centre of female sexual pleasure after all.
Research leader Dr Amichai Kilchevsky, a urologist from the Yale-New Haven Hospital in Connecticut, blamed pornography, magazines and sex therapists for ruthlessly promoting the idea.
While he admitted the concept merited further attention and that 'modern investigative techniques' might help, he said he hoped his conclusion would take the pressure off couples who had not located it.
'Objective measures have failed to provide strong and consistent evidence for the existence of an anatomical site that could be related to the famed G-spot', he wrote in the Journal of Sexual Medicine.
His findings support those of researchers from King's College London, who questioned 1,800 women in one of the largest studies on the subject and concluded that there was no evidence for the existence of the G-spot. The British team suggested in 2010 that the idea made both men and women feel inadequate about their sex lives.
The G-spot is said to be a small area of the female body where nerve endings are concentrated, with the capability to provide intense pleasure.
A separate study in 2008, which used ultrasound imaging to look at the vaginal wall, said women who reported having orgasms had thicker tissue around what is considered the G-spot area than women who didn't. However, Dr Kilchevsky's team said other imaging studies couldn't confirm this.
He added that results from tissue biopsies were inconclusive, with some studies reporting more nerve endings in the 'G-spot area', while others found fewer in the same place.
'Lots of women feel almost as though it is their fault they can't find it', Dr Kilchevsky said. 'The reality is that it is probably not something, historically or evolutionarily, that should even exist.'
The G-spot was named in honour of German gynaecologist Ernst Grafenberg, who claimed to have discovered the elusive erogenous zone in 1950.
- DAILY MAIL