Facebook refocuses on actual news

By Daniel Lynch

Photo / AP
Photo / AP

Facebook has today announced a raft of changes aimed at increasing the quality of news that appears in your News Feed.

The updates will emphasis shared news posts over meme (e.g. humourous cat) photos in users' News Feed ranking.

"Today's update to News Feed ranking recognizes that people want to see more relevant news and what their friends have to say about it," the Facebook update states.

In the past year, the social networking site has seen a 170 per cent increase in Facebook referrals to media sites, a fact, which according to Facebook, shows that 'on average people prefer links to high quality articles about current events, their favorite sports team or shared interests, to the latest meme.'

The company has also tweaked its 'bumping' algorithm to bring back old news stories with new comments highlighted in an attempt to promote more discussion among the poster's friends.

"The goal of this change is to help people curate their News Feed and see more of the content that they care about," a Facebook spokesperson said in a statement given to the Mashable news site.

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