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Tourism New Zealand says its Paris campaign in 2007 had a potential audience of 138 million. Photo / Northern Advocate

Tourism New Zealand says its Paris campaign in 2007 had a potential audience of 138 million. Photo / Northern Advocate

Locals less than 100 per cent keen on ball 4:00AM Saturday November 21, 2009

Tourism NZ's globe-trotting 100 per cent Pure New Zealand Rugby Ball has so far cost taxpayers $11 million, but has had fewer than 50,000 visitors from a potential pool of at least 45 million. Tourism NZ figures released to the Weekend Herald show 48,343 have attended displays and functions at… More


Sydney proves a doodle's dandy Photos Sydney Opera House. Photo / Mark Mitchell 4:00AM Saturday November 21, 2009

Let us not imagine that great architecture is easy. The Sydney Opera House, while being labelled the eighth… More

Queens Wharf: Let's decide exactly what we want Some of the designs concentrated on the cruise ship aspect, while others were more concerned with the provision of public space. Many, like this one, tried to do both. Photo / Supplied 4:00AM Wednesday November 18, 2009

When our illustrious leaders chose to pause for a cuppa, the Queens Wharf design teams were left in a state of… More

Maori TV may lose ads for edge in World Cup Jim Mather, chief executive of Maori Television. Photo / Dean Purcell 4:00AM Thursday November 19, 2009

Maori Television may run advertising-free coverage of the Rugby World Cup games to woo viewers from its rival… More

Do you object to paying a Rugby World Cup levy on your rates? 2:27PM Tuesday November 17, 2009

Some Auckland ratepayers have begun paying for the 2011 Rugby World Cup but a ratepayers group says the tourism… More



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