New look Daily Post: 13 days to go

By Kim Gillespie

Dear readers,

In just under two weeks you will have read your first new-look Daily Post.

On March 11, The Daily Post will change from an afternoon broadsheet format newspaper to a morning compact.

Research and experience with similar changes at other newspapers show that readers like to be given a lot of information about such a big change, especially as it affects their reading habits.

So every day for the past week and next 13 days we have been and will be bringing you details of the new-look paper.

And there's a lot to tell you - we've planned up to 30 changes including at least one major change every day.

So in 13 days' time as you're reading your historic first edition of our compact paper over breakfast I hope you find something new to enjoy, while resting assured that all your favourite content including puzzles, family notices, columnists and special sections are still there.

- Rotorua Daily Post

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