Commuters who used the bus this morning were thanked with treats and the chance to win an iPad Air in support of World Car-Free Day.
Bay of Plenty Regional Council and The Hits Rotorua staff were stationed at the Arawa St bus stops between 7.30am and 9am, giving out chocolate bar and lollies to commuters.
Those using the bus were also able to put their name and phone number on the back of their ticket to go in the draw to win an iPad Air.
Communications partner for Bay of Plenty Regional Council Glenda Dobbyn said this year the council really wanted to present it to the wider public and encourage people to go car-free for the day.
She said a main focus was reversing the region's environmental footprint.