British MP Keith Vaz, who's been speaking on behalf of Jacinta Saldanha's family, says comments by the chairman of the media group behind the tragic royal radio prank are an insult to her memory.
During Southern Cross Media's annual general meeting in Melbourne yesterday, chairman Max Moore-Wilton brushed off the incident as "s*** happens".
Sydney radio station 2Day FM presenters Mel Greig and Michael Christian last year rang King Edward VII's Hospital hospital in London, posing as the Queen and Prince Charles, inquiring about the health of a then pregnant Duchess of Cambridge.
Ms Saldanha transferred the call to a duty nurse who gave out information about the Duchess.
Days later Ms Saldanha, 46, took her own life.
Mr Vaz says Moore-Wilton needs to apologise for his comments.
"I was shocked to hear Max Moore-Wilton's comments about this tragic incident," he said in a statement.
"This is an insult to the memory of a loving mother and wife.
"The radio station has clearly not learnt the lessons from this incident.
"Mr Moore-Wilson must apologise for his comments immediately."
Moore-Wilton's remarks about the circumstances surrounding the nurse's death stirred controversy on Tuesday.
"These incidents were unfortunate, no doubt about that," Mr Moore-Wilton told shareholders.
"But in the immortal words of someone whose identity I cannot recall, sh*t happens."
The media group's radio revenues and market share also fell during the past financial year, as 2Day FM breakfast shock jock Kyle Sandilands was embroiled in scandal.
Southern Cross owns the 2Day and Triple M radio networks and a regional TV network.
More than 30 per cent of shareholders on Tuesday also voted against executive pay levels.
The vote was above the 25 per cent threshold, which triggers a first strike and a spill of board positions if it happens again next year.