More data has been created in the last 2 years than in the entire previous history of the human race, and within five years there will be over 50 billion smart connected devices in the world, all developed to collect, analyse and share data.

Big data is not just a fad or a buzz word, it's the new reality of business, and Big Data Analytics can help businesses harness their data and identify insights for immediate decisions. It offers the ability to work faster - and stay agile - giving organisations a competitive edge they didn't have before.

Do you understand big data and how it can make your business grow?

The use of Big Data - large pools of data that can be brought together and analysed to discern patterns and make better decisions - will become the basis of competition and growth for individual businesses. Using Big Data will enhance productivity and creating significant value for the economy by reducing waste and increasing the quality of products and services.

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Join our keynote speaker, Ed Hyde - CEO of Qrious, along with our expert panel at Herald Talks - Big Data to find out ways to put your data to good use and gain competitive advantage in your business.

Herald Talks - Big Data
7am, Wednesday 27th July
SKYCITY THEATRE
Tickets $89 - buy now at iticket.co.nz
The 'Big Data' Panel
Ed Hyde
CEO, Qrious

Pieta Brown
Chief Analytics Officer, Lab360

Michael Whitehead
CEO & Co-Founder, WhereScape

Rachel Harrison
Head of Analytics & Modelling, Data Insight

Brought to you by: The New Zealand Herald and Newstalk ZB

Thanks to our partners: Kea, SKYCITY Auckland, Massey University, NZI and Auckland Tourism, Events and Economic Development Ltd